The organizers of ISSA Show North America have decided to make this year’s version of the iconic event strictly virtual due to the COVID-19 pandemic that continues to ravage the world.
“ISSA Show North America 2020 Virtual Experience” will take place Nov. 16-19, 2020. The re-imagined event will feature virtual exhibits, product showcases and a new product gallery, virtual networking opportunities and a conference program including discussion on the state of the cleaning industry, emerging technologies, economic trends and more.
“Our mission statement doesn’t change as we connect as a united industry this November. Every opportunity is still in front of us; it will just look and feel a little different. As we drew closer to the show dates it became clear a virtual event was our path forward,” says Lindsay Roberts, group director, ISSA Show North America, in an email announcement. “We’ve all had to adapt this year, and the ISSA show is no exception. This industry is resilient and positive. I believe we’ll take full advantage of the new opportunities that lay in front of us this year. We’re excited to build something effective and engaging for the industry we serve.”